Photo: Tom Reel / Staff Photographer
About 30 minutes before polls opened on Election Day, Google Trends, which collects search data, revealed “Dónde votar” (“where to vote”) was the top trending query in the country.
Zooming in, Texas received 100 on a scale of 1-100 for that search term and, within the state, it was the Rio Grande Valley that went to Google most to find out “dónde votar.” San Antonio got 11 out of 100 for the query.
Speaking of San Antonio, the Google Trends tool also allows users to compare search terms, like Ted Cruz and Beto O’Rourke, and the topics related to them.
The Google data can be analyzed at custom time ranges. Looking at the past 7 days shows there has been a higher search interest for incumbent Senator Ted Cruz over Beto O’Rourke, but at 34-30 it’s not by much.
Google Trends can determine which towns in the San Antonio area are searching either candidate the most. In some outlying areas like Elemendorf and Garden Ridge, residents are searching Cruz-related topics by a landslide.
Polls close at 7 p.m. on Tuesday.
Get a closer peek into Google Trends data for San Antonio searches during the Texas Senate race in the gallery above.